Giving a gift for Mother's Day, Father's Day, a graduation or a birthday can be frustrating.
Each occasion has its own rules, traditions, clichés and pitfalls. What you can give. What you shouldn’t give.
Most of us end up searching for a card to scribble in at the last possible moment. Is it surprising then, that the reactions we get to those gifts are less than amazing?
For this campaign, we focused on the pure pleasure of experiencing a tech lover’s reaction to the perfect tech gift.
